MODULE MAP

LET'S BUILD YOUR MAKER BUSINESS, STEP BY STEP.

    1. LET'S GET STARTED

      FREE PREVIEW
    2. THE CRED

    3. MAMA

    4. WIN-WIN

    5. THE STORY

    6. 18 MONTHS

    7. THE TRUTH

    8. BUSY BEES

    9. ALL THE FEELS

    10. THE HOT SEAT

    11. THE VIEWS

    12. WELCOME, MAKER!

    13. MODULE MAP

    14. WHAT DO I NEED?

    15. REASON #1

    16. REASON #2

    17. REASON #3

    18. RULES OF ENGAGEMENT

    19. CHOOSE YOUR OWN ADVENTURE

    1. IDEATION + CREATIVITY

    2. MODULE 1 OVERVIEW

    3. BEAUTIFUL IDEAS

    4. YOUR IDEATION SESSION

    5. COFFEE BREAK

    6. WHAT LIGHTS YOU UP?

    7. SIDE HUSTLERS

    8. RICH + POOR

    9. DEEP DIVE EXERCISE

    10. THE MAKER MATRIX

    11. MY EXAMPLE

    12. PRODUCT DISCOVERY WORKSHEET

    13. THE BIG QUESTION

    14. THE BIG ANSWER

    15. CREATIVE LICENSE

    16. WHAT IT TAKES

    17. SKILLS, SKILLS, SKILLS

    18. THE TOOLKIT

    19. PERSEVERANCE

    20. PEOPLE SKILLS

    21. COMFORT ZONE

    22. PASSION

    23. PROFESSIONAL DEVELOPMENT

    24. SUCCESS METRICS

    25. SOCIAL ENTERPRISE

    26. SUSTAINABILITY + YOU

    27. B CORP INFO

    28. MEANINGFUL MUSINGS

    29. BRAIN WAVES

    30. GEEKING OUT

    31. GETTING THERE

    32. GUT FEELINGS

    33. QUIETUDE

    34. MANIFESTATION ACTIVITY

    35. IMAGINATION ACTIVITY

    36. SMALL WINS

    1. BUSINESS BASICS

    2. MODULE 2 MENU

    3. BUSINESS MODEL CANVAS

    4. BMC TEMPLATE

    5. BUSINESS MODEL CANVAS TEMPLATE

    6. VALUE PROPOSITION

    7. LIFE EVENTS

    8. VALUE PROPS + PIVOTING

    9. VALUE PROPS + CHARACTERISTICS

    10. KEY PARTNERS

    11. KEY RESOURCES

    12. KEY ACTIVITIES

    13. CUSTOMER RELATIONSHIPS

    14. CUSTOMER SEGMENTS

    15. COST STRUCTURE

    16. REVENUE STREAMS

    17. BUSINESS REGISTRATION

    18. THE THRESHOLD

    19. HOW TO STRUCTURE YOUR BIZ

    20. DOUBLE DIPPER

    21. OWNR!

    22. BUSINESS STRUCTURE

    23. GST/HST

    24. HOW TO GET YOUR GST/HST #

    25. TAX WRITE-OFFS

    26. TAX WRITE-OFFS LIST (PDF)

    27. FILING TAXES

    28. PAYING TAXES

    29. YOUR BUSINESS PLAN

    30. YOUR BUSINESS PLAN TEMPLATE

    31. FROM SCRATCH

    32. FOUNDER PROFILE

    33. EXECUTIVE SUMMARY

    34. COMPANY PROFILE

    35. PROFESSIONAL ADVISORS

    36. MARKET RESEARCH

    37. SALES + MARKETING STRATEGY

    38. MONEY TALK

    39. FUNDING IDEAS FOR YOU

    40. THE $1K CHALLENGE

    41. BOOTSTRAPPING

    42. MVP

    43. MVP RULES

    44. COST OF CRAFTING

    45. YOUR SWOT

    46. INTERNAL

    47. EXTERNAL

    48. SWOT ANALYSIS TEMPLATE

    49. TIMELINE

    50. FORGIVE

    51. ANALYSIS PARALYSIS

    52. PARENTING GUILT

    53. ROSES + HORSES

    54. WORK-LIFE BALANCE

    55. HUMAN BEHAVIOUR DATA

    56. ADVICE FOR YOU, MAMA

    57. IMPOSTER SYNDROME

    58. FEAR OF FAILURE (A)

    59. FEAR OF FAILURE (B)

    60. FEAR OF FAILURE (C)

    61. FEAR OF SUCCESS

    62. HUSTLE MEETS MANIFEST

    63. MINDSET MOMENT

    64. TIMELINE

    65. TIMELINE CHART

    1. BRANDING + MARKETING

    2. MODULE 3 MENU

    3. THE MOST

    4. THE CHOPS

    5. BRAND IDENTITY

    6. BRANDS/PEOPLE

    7. BRAND VOICE

    8. MY BRANDS

    9. BRAND BUBBLE EXERCISE

    10. BRAND BUBBLE WORKSHEET

    11. MISSION STATEMENT (A)

    12. MISSION STATEMENT (B)

    13. MISSION STATEMENT (C)

    14. MISSION STATEMENT (D)

    15. MISSION STATEMENT: EXAMPLES

    16. MY MISSION STATEMENT

    17. VISION STATEMENT (A)

    18. RELAX, IT'S OK

    19. VISION STATEMENT (B)

    20. VISION STATEMENT (C)

    21. PERSONAL BRANDS

    22. LOOSEN UP

    23. BOUNDARIES

    24. STORYTELLING

    25. CONVERSION BRAIN

    26. MARKET VIBES

    27. YOUR PERSONA

    28. FOR REELS?!

    29. NAMING YOUR BIZ

    30. NAMESAKE

    31. LOGO DESIGN (A)

    32. LOGO DESIGN (B)

    33. LOGO DESIGN (C)

    34. PHOTOGRAPHY

    35. PHOTOGRAPHY: THE DO'S

    36. PHOTOGRAPHY (DEAL) ETIQUETTE

    37. PHOTOGRAPHY: THE 'DON'TS'

    38. BRAND KITS

    39. THE BIT LIST

    40. DOWNLOAD: YOUR BRANDING CHECKLIST

    41. LET'S GET DIGITAL

    42. 5 YEARS

    43. SEO + COPYWRITING

    44. SEO BREAKDOWN

    45. SEO TOOLS

    46. TOOL #1: KEYSEARCH

    47. TOOL #2: KEYWORDS EVERYWHERE

    48. TOOL #3: GOOGLE TRENDS

    49. PAY TO PLAY

    50. BLOGGING WORKS

    51. PINTEREST

    52. PINNING + WINNING

    53. TALKING OUT LOUD

    54. KEYWORDS WORKSHEET

    55. EMAIL MARKETING

    56. EMAIL: PART 1

    57. EMAIL: PART 2

    58. HYPE SPACE

    59. SOCIAL VS. EMAIL

    60. STATS THAT SPEAK

    61. EMAIL TOOLS

    62. BUDGETS

    63. THE CONTENT

    64. WORDSSSSS

    65. THE 1% CLUB

    66. MINDSET SHIFT

    67. MEET META

    68. YOUR FACEBOOK SHOP

    69. STEP-BY-STEP GUIDES

    70. HOW TO: SET UP YOUR FACEBOOK BUSINESS ACCOUNT

    71. HOW TO: SET UP YOUR INSTAGRAM BUSINESS ACCOUNT

    72. HOW TO: SET YOUR TIKTOK BUSINESS ACCOUNT

    73. TIS TIME, TO POST

    74. TRIGGER SHY?

    75. SIMPLE TRUTH

    76. CREATE CONTENT PILLARS

    77. USE A CONTENT CALENDAR

    78. SOCIAL MEDIA PLANNER TOOLS

    79. PAID HELP

    80. SOCIAL KAT MEDIA

    81. USING PAID ADS

    82. HOW TO: CREATE GOOGLE ADS

    83. HOW TO: CREATE META ADS

    84. CHATGBT + AI

    85. HOW TO: USE CHATGBT FOR MARKETING SUPPORT

    86. WEBSITE OPTIONS

    87. SHOPIFY IS KING

    88. SHOPIFY INTEGRATIONS

    89. HOW TO: SETUP YOUR SHOPIFY STORE

    90. SHIPPING + E-COMMERCE

    91. SHIP, SHIP, HOORAY!

    92. MODERN SHIPPING OPTIONS

    93. RETURN POLICY

    94. BRAND COLLABS

    95. YOUR COLLAB OPPS

    96. FANCLUB MARKETING

    97. AFFILIATE MARKETING

    98. FINDING YOUR AFFILIATE PROGRAM

    99. HOW TO: AFFILIATE MARKETING

    100. WHERE TO SELL?

    101. WHERE TO SELL ONLINE

    102. MAKE MORE MONEY - TIP LIST

    103. SEASONALITY

    104. BLACK FRIDAY/CYBER MONDAY

    105. BONUS OFFER

    106. FINAL THOUGHTS

    1. MAKER MARKETPLACE

    2. MODULE 3 MENU

    3. NICHE DOWN

    4. JUST START

    5. GET STARTED

    6. HAVE YOU STARTED YET?

    7. ENERGY REDIRECT

    8. NEW PRODUCT INTRO: TIPS

    9. ATTENTION, PLEASE

    10. GO DEEP

    11. BESTSELLER FORMULA

    12. COMPETITIVE ANALYSIS

    13. QUESTIONS TO ASK YOURSELF

    14. BLUE VS. RED OCEAN STRATEGY

    15. BLUE -> PURPLE

    16. COMPETITION

    17. COMP ANALYSIS TEMPLATE

    18. YOUR CUSTOMERS

    19. CUSTOMER PERSONAS

    20. TARGETING

    21. CONVERSIONS

    22. CREATE YOUR CUSTOMER PERSONAS

    23. CUSTOMER PERSONA CHART

    24. HEAVY USAGE

    25. CONVERTING CUSTOMERS

    26. HUMAN DESIRES

    27. CONNECT THE DOTS

    28. RESONATE

    29. QUALITY CONTROL

    30. HAWK EYES

    31. CUSTOMER LOYALTY

    32. TRANSPARENCY

    33. REFUNDS + DISCLAIMERS

    34. FREEBIES

    35. THOUGHTFUL PACKAGING

    36. TIME MANAGEMENT

    37. ALL THE HATS

    38. PM SYSTEMS

    39. PM 101

    40. SAAS 101

    41. PAIN POINTS

    42. MY SAAS LIST

    43. WORK/LIFE (A)

    44. WORK/LIFE (B)

    45. WORK/LIFE (C)

    46. TIGER TIME

    47. YOUR WORK SPACE

    48. SHOP SAFETY

    49. SHOP(PER) SAFETY

    50. PETS + KIDDOS

    51. INSTA-GLAM

    52. WHY BOTHER?

    53. SET THE STAGE

    54. FOODIES + BEAUTIES

    55. KEEP IT CLEAN, JELLYBEAN

    56. MOH GUIDELINES

    57. COMMERCIAL SPACE

    58. YOUR SUPPLIES

    59. A PEEK AT MY LIST

    60. SUPPLIES LIST

    61. DISTRIBUTORS

    62. MY TOP 5

    63. MAKESY AFFILIATE CODE

    64. STYRO-FAUX PAS

    65. YOUR APPRENTICESHIP

    66. EARLY STAGES

    67. MY STORY

    68. STAY THE COURSE

    69. RETAIL VS. WHOLESALE

    70. LET'S TALK RETAIL (B2C)

    71. PRICING YOUR PRODUCTS

    72. COST OF GOODS (COGS)

    73. PRICING YOUR TIME

    74. HOW TO PAY YOURSELF

    75. GOAL DIGGERS

    76. OPTION #1 (SOLE PROP)

    77. OPTION #2 (CORP)

    78. DIVIDENDS

    79. DIVIDENDS CHART (PDF)

    80. TAX MINIMIZATION

    81. WRITE THIS OFF!

    82. KNOW YOUR C.O.P.

    83. WAIT, WHAT?

    84. LESS IS MORE

    85. LET'S TALK WHOLESALE

    86. GETTING IN THE DOOR

    87. TRY THIS...

    88. IN THEIR SHOES

    89. BE THE MARLIN

    90. DISCOVERABILITY

    91. FORMS + CATALOGUES

    92. MY FORMS - EXAMPLE

    93. EXAMPLE FORM TEMPLATE (CANVA)

    94. REFLECTING 'NO'

    95. GO FOR IT

    96. WHOLESALE CHECKLIST (PDF)

    97. MAKING MONEY

    98. MONEY TECH TALK

    99. READERS + POS SYSTEMS

    100. SQUARE

    101. YOUR WEBSITE PLATFORM

    102. PLATFORM OPTIONS

    103. CRAFT SHOW CASH

    104. 7 REVENUE STREAMS

    105. MAKER MARKET SUCCESS

    106. MARKET MATRIX

    107. BIG EFFORT, BIG REWARD

    108. MARKET GEAR CHECKLIST

    109. MARKET LOVE

    110. MARKET MONEY

    111. WINERY EVENTS

    112. THE ROPES

    113. TEST IT OUT

    114. SHOP SMART

    115. WHICH MARKETS?

    116. CHOOSE WISELY

    117. SEASONALITY

    118. MARKET APPLICATIONS

    119. APPLICATION TIMING

    120. APPLICATION WRITING TIPS

    121. HAVE FUN, MAKER.

What's Included?

  • $159.99
  • 347 lessons
  • Good Vibes, Clarity + Confidence
  • E-Commerce Expertise
  • Study From Anywhere

Let's build your maker business today.

A program designed for creative thinkers, makers, artists, small business owners, sustainability champions + motivated side hustlers. Sound like you?